what’s the big idea?
A cereal bar that’s made especially for kids. And not just that, but a cereal bar that kids love and grown-ups are genuinely happy to give them. Now there’s a win-winner of a snack.
We know you like to keep an eye on the sugar in your kids' snacks, so these bars have 50% less sugar than the average cereal bar.* They're free from artificial sweeteners too. Super stuff.
And with a choice of three fantastic flavours made with help from kids and chewy whole oats, these bars will keep them ready and raring for the day's adventures.
*we've compared this recipe to over 80 similar cereal bars to work this out this percentage out. See graze.com/nutrition for more details.
All our food is packed in the same place so may contain eggs, peanuts, nuts, mustard and sesame seeds.
Winner of Product of the Year Kids Cereal & Cereal Bar category. Survey of 9,865 by Kantar.